{"id":2973,"date":"2017-03-15T15:40:32","date_gmt":"2017-03-15T08:40:32","guid":{"rendered":"https:\/\/halalinst.psu.ac.th\/th\/?p=2973"},"modified":"2025-01-08T15:37:48","modified_gmt":"2025-01-08T08:37:48","slug":"%e0%b8%9b%e0%b8%b1%e0%b8%88%e0%b8%88%e0%b8%b1%e0%b8%a2%e0%b8%97%e0%b8%b5%e0%b9%88%e0%b8%a1%e0%b8%b5%e0%b8%ad%e0%b8%b4%e0%b8%97%e0%b8%98%e0%b8%b4%e0%b8%9e%e0%b8%a5%e0%b8%95%e0%b9%88%e0%b8%ad%e0%b8%9c","status":"publish","type":"post","link":"https:\/\/halalinst.psu.ac.th\/th\/?p=2973","title":{"rendered":"\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e17\u0e32\u0e07\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25\u0e43\u0e19 3 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elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35e3b8c elementor-widget elementor-widget-text-editor\" data-id=\"35e3b8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.295; text-indent: -108pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 108pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e2b\u0e31\u0e27\u0e02\u0e49\u0e2d\u0e27\u0e34\u0e08\u0e31\u0e22<\/span> <span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e17\u0e32\u0e07\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25\u0e43\u0e19 3 \u0e08\u0e31\u0e07\u0e2b\u0e27\u0e31\u0e14\u0e0a\u0e32\u0e22\u0e41\u0e14\u0e19\u0e20\u0e32\u0e04\u0e43\u0e15\u0e49\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; text-indent: -72pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 72pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e04\u0e13\u0e30\u0e19\u0e31\u0e01\u0e27\u0e34\u0e08\u0e31\u0e22<\/span> <span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e14\u0e23.\u0e23\u0e38\u0e2a\u0e25\u0e35 \u0e19\u0e38\u0e2b\u0e4c\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; text-indent: -72pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 72pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e14\u0e23.\u0e18\u0e27\u0e31\u0e0a \u0e19\u0e38\u0e49\u0e22\u0e1c\u0e2d\u0e21<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; text-indent: -72pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 72pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e19\u0e32\u0e22\u0e2d\u0e31\u0e1a\u0e1a\u0e32\u0e2a \u0e2b\u0e25\u0e31\u0e1a\u0e14\u0e49\u0e27\u0e07<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; text-indent: -72pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 72pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e2b\u0e19\u0e48\u0e27\u0e22\u0e07\u0e32\u0e19\u0e17\u0e35\u0e48\u0e23\u0e31\u0e1a\u0e1c\u0e34\u0e14\u0e0a\u0e2d\u0e1a<\/span> <span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e04\u0e13\u0e30\u0e27\u0e34\u0e17\u0e22\u0e32\u0e01\u0e32\u0e23\u0e2d\u0e34\u0e2a\u0e25\u0e32\u0e21\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e1b\u0e35\u0e17\u0e35\u0e48\u0e44\u0e14\u0e49\u0e23\u0e31\u0e1a\u0e07\u0e1a\u0e1b\u0e23\u0e30\u0e21\u0e32\u0e13<\/span> <span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">2561<\/span><\/p><p><b style=\"font-weight: normal;\"><br \/><br \/><\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e17\u0e32\u0e07\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25\u0e43\u0e19 3 \u0e08\u0e31\u0e07\u0e2b\u0e27\u0e31\u0e14\u0e0a\u0e32\u0e22\u0e41\u0e14\u0e19\u0e20\u0e32\u0e04\u0e43\u0e15\u0e49<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e04\u0e13\u0e30\u0e1c\u0e39\u0e49\u0e27\u0e34\u0e08\u0e31\u0e22<\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0 \u0e14\u0e23.\u0e23\u0e38\u0e2a\u0e25\u0e35 \u0e19\u0e38\u0e2b\u0e4c<\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"font-size: 0.6em; vertical-align: super;\">1<\/span><\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-left: 288pt; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0\u00a0\u00a0\u00a0\u00a0\u0e14\u0e23.\u0e18\u0e27\u0e31\u0e0a \u0e19\u0e38\u0e49\u0e22\u0e1c\u0e2d\u0e21<\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"font-size: 0.6em; vertical-align: super;\">1<\/span><\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.295; margin-left: 288pt; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0\u00a0\u00a0\u00a0\u00a0\u0e19\u0e32\u0e22\u0e2d\u0e31\u0e1a\u0e1a\u0e32\u0e2a \u0e2b\u0e25\u0e31\u0e1a\u0e14\u0e49\u0e27\u0e07<\/span><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"font-size: 0.6em; vertical-align: super;\">1<\/span><\/span><\/p><p><b style=\"font-weight: normal;\"><br \/><br \/><\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e1a\u0e17\u0e04\u0e31\u0e14\u0e22\u0e48\u0e2d<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-indent: 36pt; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e01\u0e32\u0e23\u0e28\u0e36\u0e01\u0e29\u0e32\u0e04\u0e23\u0e31\u0e49\u0e07\u0e19\u0e35\u0e49 \u0e21\u0e35\u0e27\u0e31\u0e15\u0e16\u0e38\u0e1b\u0e23\u0e30\u0e2a\u0e07\u0e04\u0e4c\u0e40\u0e1e\u0e37\u0e48\u0e2d (1) \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e28\u0e36\u0e01\u0e29\u0e32\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e14\u0e49\u0e32\u0e19\u0e1a\u0e38\u0e04\u0e04\u0e25 (\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e14\u0e49\u0e32\u0e19\u0e41\u0e23\u0e07\u0e08\u0e39\u0e07\u0e43\u0e08 \u0e41\u0e25\u0e30\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e14\u0e49\u0e32\u0e19\u0e04\u0e27\u0e32\u0e21\u0e01\u0e25\u0e49\u0e32\u0e40\u0e2a\u0e35\u0e48\u0e22\u0e07) \u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e17\u0e32\u0e07\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25 (2) \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e28\u0e36\u0e01\u0e29\u0e32\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e14\u0e49\u0e32\u0e19\u0e2d\u0e07\u0e04\u0e4c\u0e01\u0e23 (\u0e2a\u0e21\u0e23\u0e23\u0e16\u0e30\u0e14\u0e49\u0e32\u0e19\u0e01\u0e32\u0e23\u0e08\u0e31\u0e14\u0e01\u0e32\u0e23 \u0e01\u0e32\u0e23\u0e15\u0e25\u0e32\u0e14 \u0e01\u0e32\u0e23\u0e40\u0e07\u0e34\u0e19 \u0e41\u0e25\u0e30\u0e01\u0e32\u0e23\u0e1b\u0e0f\u0e34\u0e1a\u0e31\u0e15\u0e34\u0e01\u0e32\u0e23\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19) \u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25 (3) \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e28\u0e36\u0e01\u0e29\u0e32\u0e01\u0e32\u0e23\u0e23\u0e31\u0e1a\u0e23\u0e39\u0e49\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e02\u0e2d\u0e07\u0e1c\u0e39\u0e49\u0e1b\u0e23\u0e30\u0e01\u0e2d\u0e1a\u0e01\u0e32\u0e23\u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e15\u0e48\u0e2d\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e31\u0e21\u0e1e\u0e31\u0e19\u0e18\u0e4c\u0e23\u0e30\u0e2b\u0e27\u0e48\u0e32\u0e07\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e15\u0e48\u0e32\u0e07\u0e46 \u0e41\u0e25\u0e30\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e07\u0e32\u0e19\u0e02\u0e2d\u0e07\u0e27\u0e34\u0e2a\u0e32\u0e2b\u0e01\u0e34\u0e08\u0e0a\u0e38\u0e21\u0e0a\u0e19\u0e2e\u0e32\u0e25\u0e32\u0e25 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\u0e41\u0e25\u0e30\u0e27\u0e34\u0e40\u0e04\u0e23\u0e32\u0e30\u0e2b\u0e4c\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e14\u0e49\u0e27\u0e22\u0e40\u0e17\u0e04\u0e19\u0e34\u0e04\u0e01\u0e32\u0e23\u0e27\u0e34\u0e40\u0e04\u0e23\u0e32\u0e30\u0e2b\u0e4c\u0e42\u0e21\u0e40\u0e14\u0e25\u0e2a\u0e21\u0e01\u0e32\u0e23\u0e42\u0e04\u0e23\u0e07\u0e2a\u0e23\u0e49\u0e32\u0e07 (Structural Equation Modeling : SEM)<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-indent: 36pt; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e27\u0e34\u0e40\u0e04\u0e23\u0e32\u0e30\u0e2b\u0e4c\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e1e\u0e1a\u0e27\u0e48\u0e32 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\u0e1e\u0e1a\u0e27\u0e48\u0e32 \u0e01\u0e32\u0e23\u0e23\u0e31\u0e1a\u0e23\u0e39\u0e49\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e02\u0e2d\u0e07\u0e1c\u0e39\u0e49\u0e1b\u0e23\u0e30\u0e01\u0e2d\u0e1a\u0e01\u0e32\u0e23\u0e17\u0e35\u0e48\u0e41\u0e15\u0e01\u0e15\u0e48\u0e32\u0e07\u0e01\u0e31\u0e19\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e01\u0e33\u0e01\u0e31\u0e1a\u0e23\u0e30\u0e2b\u0e27\u0e48\u0e32\u0e07\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e31\u0e21\u0e1e\u0e31\u0e19\u0e18\u0e4c\u0e02\u0e2d\u0e07\u0e41\u0e23\u0e07\u0e08\u0e39\u0e07\u0e43\u0e08 \u0e2a\u0e21\u0e23\u0e23\u0e16\u0e19\u0e30\u0e14\u0e49\u0e32\u0e19\u0e01\u0e32\u0e23\u0e15\u0e25\u0e32\u0e14 \u0e2a\u0e21\u0e23\u0e23\u0e16\u0e19\u0e30\u0e14\u0e49\u0e32\u0e19\u0e01\u0e32\u0e23\u0e40\u0e07\u0e34\u0e19 \u0e41\u0e25\u0e30\u0e2a\u0e21\u0e23\u0e23\u0e16\u0e30\u0e14\u0e49\u0e32\u0e19\u0e01\u0e32\u0e23\u0e1b\u0e0f\u0e34\u0e1a\u0e31\u0e15\u0e34\u0e01\u0e32\u0e23 \u0e41\u0e15\u0e01\u0e15\u0e48\u0e32\u0e07\u0e01\u0e31\u0e19<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Determinants Affecting Business Performance of Halal Micro Community Enterprise (HMCE) The Case of 3 Provinces of Southern Border of Thailand<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">ABSTRACT<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-indent: 36pt; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The study is aimed to (1) investigate the effect of personal factors (motivation and risk-taking) on business performance of halal micro community enterprises (2) to examine the effect of organizational factors (management competence, marketing competence, financial competence and operational competence) on business performance of halal micro community enterprises and (3) to demonstrate the moderating effect of entrepreneurial self &#8211; efficacy on the relationship among the factors and business performance of halal micro community enterprises. The data were collected using questionnaire. The unit of study in this study was 394 of halal micro community enterprises in three provinces of southern border of Thailand. The data was analysed using the structural equation modeling (SEM).\u00a0<\/span><\/p><p>\u00a0<\/p><p dir=\"ltr\" style=\"line-height: 1.2; text-indent: 36pt; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The results revealed that the model of the factors affecting business performance of halal micro community enterprises in three provinces of southern border of Thailand was well fitted with the data. Personal factors and organizational factors have positive significant effect on business performance of halal micro community enterprises in three provinces of southern border of Thailand. Interestingly, motivation is the most positive significant effect on business performance of halal micro community enterprises in three provinces of southern border of Thailand followed by marketing competence, financial competence and operational competence, respectively. Whereas, risk-taking and management competence were not significant effect on business performance of halal micro community enterprises in three provinces of southern border of Thailand. Moreover, entrepreneurial self- efficacy moderated effect the relationship among motivation, marketing competence, financial competence, operational competence on business performance of halal micro community enterprise in three provinces of southern border of Thailand.<\/span><\/p><div><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/div><div><span style=\"font-size: 13.999999999999998pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><br \/><\/span><\/div><p dir=\"ltr\" style=\"line-height: 1.2; border-bottom: solid #000000 0.75pt; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 1pt 0pt;\">\u00a0<\/p><p>\u00a0<\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 10pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"font-size: 0.6em; vertical-align: super;\">1<\/span><\/span><span style=\"font-size: 10pt; font-family: Kanit,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u0e04\u0e13\u0e30\u0e27\u0e34\u0e17\u0e22\u0e32\u0e01\u0e32\u0e23\u0e2d\u0e34\u0e2a\u0e25\u0e32\u0e21 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e2a\u0e07\u0e02\u0e25\u0e32\u0e19\u0e04\u0e23\u0e34\u0e19\u0e17\u0e23\u0e4c 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